Cookie Policy

Effective date: 17 Jan 2026

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website. They allow the site to remember your actions and preferences over time, and help us understand how visitors interact with our site.

In addition to cookies, we use similar technologies including pixel tags, web beacons, and local storage. This policy covers all such technologies collectively referred to as "cookies."

2. How We Use Cookies

We use cookies to:

Keep your shopping bag and account session active
Remember your preferences (language, currency, cookie consent)
Measure how visitors navigate and use the Site
Understand the effectiveness of our marketing campaigns
Show you relevant advertisements on other platforms

3. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the Site to function and cannot be switched off. They enable core functions such as page navigation, adding items to your bag, and completing checkout. They do not track your browsing on other sites.

Cookie  |  Provider  |  Purpose  |  Duration
---  |  ---  |  ---  |  ---
`_shopify_session`  |  Shopify  |  Maintains your shopping session and cart  |  Session
`_shopify_y`  |  Shopify  |  Customer tracking for analytics  |  1 year
`secure_customer_sig`  |  Shopify  |  Keeps you signed in to your account  |  20 years
`cart`  |  Shopify  |  Stores your shopping cart contents  |  2 weeks
`cookieconsent`  |  Brett Johnson  |  Stores your cookie consent preference  |  1 year

Functional Cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages.

Cookie  |  Provider  |  Purpose  |  Duration
---  |  ---  |  ---  |  ---
`_shopify_fs`  |  Shopify  |  Tracks first visit for session attribution  |  Session
`localization`  |  Shopify  |  Stores your preferred currency and locale  |  1 year
`_orig_referrer`  |  Shopify  |  Tracks the URL that referred your visit  |  2 weeks

Analytics Cookies

These cookies allow us to count visits and understand how visitors find and use the Site. All information is aggregated and anonymised — no individual visitor is identified.

Cookie  |  Provider  |  Purpose  |  Duration
---  |  ---  |  ---  |  ---
`_ga`  |  Google Analytics  |  Distinguishes unique users  |  2 years
`_ga_*`  |  Google Analytics  |  Stores session state  |  2 years
`_gid`  |  Google Analytics  |  Distinguishes users (short-lived)  |  24 hours
`_gat`  |  Google Analytics  |  Throttles request rate  |  1 minute

Google Analytics data is processed by Google LLC under a data processing agreement. You can opt out of Google Analytics across all sites using Google's opt-out browser add-on: tools.google.com/dlpage/gaoptout (https://tools.google.com/dlpage/gaoptout).

Google Tag Manager is used to manage and deploy analytics and marketing tags. Tag Manager itself does not use cookies but may deploy tags that do.

Marketing Cookies

These cookies are set by our advertising partners to build a profile of your interests and show you relevant advertisements on other sites and platforms. They do not store personally identifiable information directly but uniquely identify your browser and device.

Cookie  |  Provider  |  Purpose  |  Duration
---  |  ---  |  ---  |  ---
`_fbp`  |  Meta (Facebook/Instagram)  |  Identifies browsers for advertising measurement  |  3 months
`fr`  |  Meta  |  Delivers and measures advertisements on Facebook/Instagram  |  3 months
`_fbc`  |  Meta  |  Stores the last click attribution from a Facebook ad  |  2 years

The Meta Pixel tracks actions taken on our Site (such as page views and purchases) to measure the performance of our advertising campaigns on Facebook and Instagram. Data is shared with Meta Platforms Inc. under Meta's Privacy Policy: facebook.com/privacy/policy (https://www.facebook.com/privacy/policy).

You can opt out of Meta's interest-based advertising in your Facebook and Instagram account settings, or via the Digital Advertising Alliance opt-out tool: optout.aboutads.info (https://optout.aboutads.info).

4. Managing Your Cookie Preferences

Cookie banner: When you first visit the Site, you will be shown a cookie banner asking for your consent to non-essential cookies (analytics and marketing). You can accept all, decline non-essential cookies, or manage your preferences individually.

Browser settings: You can control and delete cookies through your browser settings. Most browsers allow you to:
View the cookies stored on your device
Delete all cookies or cookies from specific sites
Block cookies from all or specific sites
Block third-party cookies

Please note that blocking strictly necessary cookies will prevent the Site from functioning correctly, including checkout.

Browser-specific instructions:
Google Chrome (https://support.google.com/chrome/answer/95647)
Mozilla Firefox (https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences)
Safari (https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac)
Microsoft Edge (https://support.microsoft.com/en-us/windows/manage-cookies-in-microsoft-edge)

Opt-out tools:
All advertising: optout.aboutads.info (https://optout.aboutads.info) or youronlinechoices.eu (https://www.youronlinechoices.eu)
Google Analytics: tools.google.com/dlpage/gaoptout (https://tools.google.com/dlpage/gaoptout)
Meta advertising: Your Facebook/Instagram account settings → Ads → Ad Preferences

5. Cookies and Consent

Under EU and UK law, we require your consent before placing any non-essential cookies on your device. We record your consent choice and will not override it. You may change your preferences at any time by clicking the cookie settings link in the footer of the Site.

Strictly necessary cookies do not require consent as they are essential for the Site to operate.

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. The updated policy will be posted on this page with a revised effective date. We recommend checking this page periodically.

7. More Information

For more information about how we use your personal data, including data collected through cookies, please read our Privacy Policy at brettjohnson.co/pages/privacy-policy.

To contact us about this Cookie Policy:

Brett Johnson
Via Manzoni, 38
Milan, Italy 20121
info@brettjohnson.co